Rogers Unveils The Great Canadian Jersey Initiative
Rogers has kicked off the latest chapter of its “This Is Our Game” campaign with an exciting new project called the Great canadian Jersey. This initiative encourages Canadians to donate their old hockey jerseys, which will be transformed into unique pieces that celebrate the sport and Canada’s rich hockey heritage.
A Unique Blend of History and Community
The concept behind The Great Canadian jersey is simple yet impactful. Rogers plans to take sections from each donated jersey and stitch them together to create one-of-a-kind hockey jerseys. These creations aim to reflect various aspects of the game while honoring Canada’s deep-rooted connection to hockey. Former Ontario Hockey League (OHL) defenseman Cameron Lizotte is leading the design efforts for these special jerseys.
Star Athletes Kick Off the Campaign
The launch of this initiative is being supported by prominent athletes from Team Rogers, including Connor McDavid, a star player for the Edmonton Oilers, and Marie-Philip Poulin from Montreal Victoire in the Professional Women’s Hockey League (PWHL). Both athletes are contributing jerseys from their personal collections, which will be collected in person at events held in both Montreal and Edmonton.
Your Chance to Win Big!
From january 5th through January 15th, Canadians can drop off their old jerseys at select Rogers stores across the country. As a thank-you for participating, everyone who donates a jersey will have a chance to win an Ultimate VIP Hockey Road Trip. This prize includes tickets to any away game during the ongoing 2025-2026 NHL season for any Canadian National Hockey League team.
Mark Your Calendars: Final Jerseys Coming Soon
The finished products—the newly designed jerseys—will be unveiled later this month as part of a national advertising campaign aimed at promoting this heartwarming initiative. For those unable to donate in person but still wishing to contribute, more details about mail-in options can be found on Rogers.com/TheGreatCanadianJersey.
A Community Effort Worth Celebrating
This project not only highlights Canada’s love for hockey but also fosters community spirit by encouraging fans across the nation to come together for a common cause. By donating old jerseys that may no longer see ice time,participants are helping create something new while preserving memories tied up in those garments.
The collaboration between well-known athletes like McDavid and Poulin adds another layer of excitement as they inspire fans young and old alike with their commitment not just on ice but also off it through community engagement initiatives like this one.
Join In On The Fun!
if you’re looking for ways to get involved or simply want more details about how you can participate in the Great Canadian Jersey campaign, check out your local Rogers store or visit their website today! It’s an excellent opportunity not just for avid fans but anyone who appreciates what hockey represents within our culture—teamwork, passion, and unity among diverse communities across Canada.
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