Rogers Transforms The Price is Right for Canadian Fans

Exciting New Developments for CityTV from Rogers
Rogers has unveiled its upcoming programming plans for CityTV, and the highlight of these announcements is a fresh take on the classic game show, The price is Right.
A Prime-Time Twist on a Classic Game Show
The revamped version will be called “The Price is right Tonight,” signaling a shift to prime-time viewing rather than its traditional daytime slot. Fans can look forward to this new iteration hitting screens in the spring of 2026.
Celebrating Film with TIFF's 50th Anniversary
Before this exciting game show launch,Rogers will also play a important role in the Toronto International Film Festival (TIFF). This year marks TIFF’s 50th anniversary, and as part of their sponsorship deal, CityTV plans to host a special one-hour red carpet event this fall. It promises to be an unforgettable party of cinema.
More Thrilling Content Coming Soon
The press release from Rogers also revealed that fans can expect a new season of Law & Order Toronto: Criminal Intent. In addition to these highlights, there’s an extensive list of other shows set to debut on CityTV throughout the year. For those interested in all the details, you can check out the complete lineup shared by Rogers in their official proclamation.
This fresh content lineup showcases Rogers' commitment to delivering engaging entertainment options for viewers across Canada. With both nostalgic favorites and exciting new formats like “The Price is Right Tonight,” there’s something for everyone coming soon!
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