Apple TV+ Unveils New Sci-Fi Series from Vince Gilligan
Apple is stirring excitement with the announcement of pluribus, a new science fiction series created by Vince Gilligan, known for his work on Breaking Bad. The official Apple TV+ account recently shared a teaser on social media,revealing that the show will premiere on November 7. The brief clip features a woman playfully licking doughnuts before placing them into a box labeled “Help yourself,” complete with a smiley face emoji.
A new series from the creator of Breaking Bad.#Pluribus — Premieres November 7 on Apple TV+ pic.twitter.com/skjjpgvpyg
— Apple TV (@AppleTV) July 25, 2025
A Glimpse into the Characters and Storyline
The teaser also introduced Rhea Seehorn, an Emmy nominee recognized for her role as Kim Wexler in Gilligan’s acclaimed series Better Call Saul. In this upcoming show, Seehorn portrays Carol, described as “the most miserable person on Earth” who has to save humanity from happiness. This intriguing character premise hints at an unusual narrative direction.
This promotional material follows another cryptic post earlier in the week featuring an image that read “Happiness is Contagious,” accompanied by a smiley face drawn inside a petri dish. Such marketing choices leave much to interpretation and raise questions about what viewers can expect from this unique series.
The Anticipation Surrounding Pluribus
The unconventional start to this marketing campaign may not provide clear insights into the show's plot or themes. Though, just having Vince Gilligan's name attached is enough to spark interest among fans and newcomers alike.Besides creating Breaking Bad, he co-created its beloved spin-off, Better Call Saul , and directed the film sequel, El Camino: A Breaking Bad Movie.
This project has been in development for three years now since it was first announced that Gilligan would collaborate with Apple. Reports indicated early on that Seehorn would take center stage in this new venture alongside him.
A Unique Blend of Genres Awaits Viewers
Deadline previously described Pluribus as “blended” and “grounded drama.” it draws comparisons to classic shows like The Twilight Zone by bending reality while exploring human experiences in surprising ways. Gilligan himself expressed eagerness to shift away from antiheroes—a hallmark of his previous works—to explore different character dynamics.
The Future of Pluribus Looks Bright!
No one knows yet how exactly Pluribus will unfold or if any familiar faces from his previous projects will join him again. What we do know is that Apple has already greenlit a second season before even airing its first episode—an indication of their confidence in this innovative storytelling venture!
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