Experience the Excitement of the iPhone Launch 18 Years Ago

Celebrating 18 Years of the iPhone: A Look back at Its Launch
can you believe it’s been 18 years as the first iPhone hit the market on June 29? It’s a moment that changed technology forever.If you were around back then,what do you remember about that day? Or maybe you weren’t even born yet!
the late Steve Jobs,who was Apple’s CEO at the time,introduced this groundbreaking smartphone five months earlier in January 2007. In those months leading up to its release, Apple built an amazing buzz that drew crowds to stores across the U.S. adn beyond. People were eager to get their hands on a device that would redefine not just Apple but also how we interact with technology.
The Excitement Surrounding Launch Day
An old clip from ABC News captures the electric atmosphere of launch day thru tech journalist Steven Levy's eyes. Now an editor-at-large for Wired, Levy reflected on how unique this moment was in his career.
“I can’t recall anything like this in my experience,” he told ABC News reporter John Berman. “I’ve been covering tech for over two decades and have never seen such anticipation for a product.”
Berman seemed wholly captivated by Apple's marketing strategy, admitting: “I consider myself reasonably smart, but they’re really getting into my head. I need an iPhone! I must have one!”
A Cult-Like Following for Apple Products
Levy made a remark that has proven true over time: “Apple has always resonated with people who appreciate technology done exceptionally well… it almost feels like a religion to some.” This sentiment was echoed by another contributor who noted Jobs’ talent as a marketer: “Steve Jobs is brilliant at stirring up excitement among loyal fans; those early adopters spread Apple's message far and wide.”
A woman named Jessica waiting outside an Apple Store in New York City shared her thoughts as she stood in line on launch day. She praised Jobs as an innovator who consistently brings fresh ideas before anyone else does. When asked about his track record, she confidently stated everything he creates is “top notch.” When reminded of apple's earlier flop—the Lisa computer from 1983—she admitted she had never heard of it.
The Big Moment Arrives
As we watched the doors open at the Apple Store and customers streamed inside to claim their new devices, Jessica purchased two iPhones—one for herself and one for her sister—counting out more then $1,000 with excitement bubbling over as she exclaimed: “It feels like I won Olympic gold!”
The Original iPhone's Features and Impact
The original model came equipped with a modest 3.5-inch screen and featured just a basic 2-megapixel camera. It launched at prices of $499 (for 4GB) or $599 (for 8GB). Since then,it has become one of Apple's most successful products ever—generating approximately $1.5 trillion in revenue over its lifetime! With numerous versions released since then—including expectations around the upcoming iPhone 17 later this year—the impact of this device cannot be overstated.
A Lasting Legacy That Continues Today
This remarkable journey began nearly two decades ago when Steve Jobs unveiled something truly special—a smartphone that would change our lives forever while setting new standards within tech innovation.
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